The figures were originally gold-plated bronze but, aside from a few years of plaster alternatives during the Second World War , they are now made from a cheaper metal with gold plating.
This means they would not be worth much if melted down and they would be worth even less if a recipient tried to sell one. The figure itself may not be worth a huge amount to the winners but the reputational boost that it provides is worth millions of dollars. The attendees at the Academy Awards include some of the most well-known and influential people in the world, a fact that is seen as a goldmine for commercial interests.
In recent years the tradition of Oscars gift bags has grown into huge marketing mechanism providing complementary treats worth more than some houses.
The lavish hamper includes gold-plated cannabis vaporisers, vegan bubble bath, designer skin creams and a free course of liposuction. What can Hollywood's biggest stars expect in their Oscars gift bags? In return, the recipients are expected to post something on their social media accounts to thank the brands for their freebies.
The companies involved are hoping to earn their products a greater audiences and a bit of the Hollywood glitz and glamour form the association with the Oscars, something that seems to work.
The annual footage of trophy-laden celebrities attempting to conduct post-ceremony interview with their Oscars trophy in hand makes clear that the statuettes are a fairly heftly prize. The extras accommodate the possibility of a tie or multiple winners per category. In order to guarantee secrecy, the awards aren't engraved with the winner's name ahead of time. Which means no one knows just who or how many winners there are on Oscar night until that fateful envelope has been opened.
Beneath that sheath of karat plating is actually bronze —not gold. For three years the prizes were made of painted plaster , but the winners were later given gold and metal replacements once the war had ended. It's safe to assume they have a shorter shelf-life than the pewter and gold statuettes of today. Today it's a classic photograph of Oscar winners sharing a kiss with their award but it wasn't always a go-to celebrity pose.
Although we're sure winners gave their Oscars a peck in private, Audrey Hepburn popularized the idea of kissing your Oscar when she won hers in for her role in Roman Holiday. The award ceremony created the Academy Juvenile Award as a way to honor talented performances by child actors without having them compete with adults.
Actress Shirley Temple won the award in for her role in Bright Eyes. The special "mini-oscars" were not given out every year as there wasn't always a contender, and the Academy eventually stopped issuing the special award in This isn't counting the surplus Oscars that don't go home to winners.
Those are saved for the next year. But the Oscar buzz doesn't last forever and as it fades, so can the paycheck. Oscar nominations and wins are like a seal of approval for a brand which in this case is the actress or actor.
But the direct fiscal value add, in terms of a direct correlation between a win and an increase in salary, often ends up more tenuous. We see it every year at the multiplex after a movie gets an Oscar nomination. Suddenly that movie gets a boost in ticket sales or -- in this day and age -- a boost in streaming. Last year, Green Book rode that Best Picture Oscar win at the theater for a while, making a lot of extra money. He still won a Spirit Award and made quite a spirited speech about it , and the buzz about his "snub" provided a boost for Uncut Gems on its own.
So you can win without even winning an Oscar. Having an Oscar winner in your movie can add name-value that helps the film get financed. Just getting that branding helps the entire production, which is part of why studios work so hard in their For Your Consideration campaigns.
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